创业是一门艺术——Steve Blank

2013-08-21 10:09:09   Tag:

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硅谷创业大师Steve Blank谈创业。(节选)

You know entrepreneurship truly is a faith-based activity, and it's what I call NP complete. And it's almost like saying go paint your "stary night". That is the creation of startup is incalculable. You have no idea what's gonna come out. And I have that theory which is we have been confusing entrepreneurship with science. It might actually be that world-class entrepreneurs are much more like artists, and in fact a special breed of artists.
创业必须以信念为基础,充满了不确定性。好比你重画《星夜》(梵高的作品)过程绝无可能精确预测,结果必然迥然不同。创业不是一门科学,一流的企业家更像艺术家,是特殊的艺术家。

As you think about artists, you have artists who perform and artists who compose. And I contend that founders are composers and what they do is they are capable of attracting world-class performers who help them bring their vision to life. We've been teaching art for hundreds probably thousands of years. Yet we still don't know what makes world-class composers.
艺术家分两类,一类从事表演,一类从事创作。企业家属于后者,他们擅长吸引一流的演奏家表演自己的作品。艺术教学已有千百年历史,仍然不知道一流的作曲家从何而来。

Is it Malcon Gladwell says if you practice ten thousands of hours you can compose? maybe. Is it Gee giving everybody the world-best tools and you can now make composers? Dose Garageband make better composers? No, I think that makes more people compose but how many more people make masterpieces with better tools.
格拉德威尔说只要勤奋练习就能作曲?我看悬. 有称手的工具就能培养作曲家?Garageband(音乐创作软件)能提高创作水平吗?作曲的人更多了,但是有多少人写出更美的音乐呢?

I think tools that we developing are actually scientific tools. The irony is we are giving scientific tools to people whom I think are artists. And that makes this kind of amazing. This is a creative process, so I love the idea combining rigid in a methodology with art with science and with passion and with creativity.
这些工具都是科学的工具,问题是我们想用科学工具创造艺术,这太滑稽了! 创业是创意过程,所以我把它看成艺术、科学、激情、创造力的结合。

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